About Us

Our Mission

To help businesses achieve substantial growth in revenue and users through Performance Marketing

We’re a team of IIT-IIM alumni with 50+ years of combined experience in performance marketing, helping businesses  with what impacts them the most – GROWTH in Revenue and Users!

We’re not one of the typical digital marketing agencies working as your vendor, but your Growth Partner – while you focus on building your product and business, we help you with designing and executing the right performance marketing strategies to push your business on a steep growth curve.  

Our Story

Holistik was born as a result of our passion to drive growth for a multitude of startups through data-driven digital marketing. Having worked across leading startups in India and USA, we saw a clear gap between what startups need for their growth and what digital marketing agencies offer.

Startups needed a partner that would share their values of Hustle, Speed and Ownership to drive their growth exponentially while agencies were offering slow execution of standard things with negligible business perspective. Commercial incentives were also not aligned, with agencies charging a fixed retainer fee or a % of media spend which might work for big companies, but not for startups since it’s not linked with growth.

So, we started offering customized solutions based on the startup idea and charging a growth-linked fee. And voila, we’ve served and are serving 20+ startup clients as a Growth Partner in just 2 years !

Our Story

Holistik was born as a result of our passion to drive growth for a multitude of startups through data-driven digital marketing. Having worked across leading startups in India and USA, we saw a clear gap between what startups need for their growth and what digital marketing agencies offer.

Startups needed a partner that would share their values of Hustle, Speed and Ownership to drive their growth exponentially while agencies were offering slow execution of standard things with negligible business perspective. Commercial incentives were also not aligned, with agencies charging a fixed retainer fee or a % of media spend which might work for big companies, but not for startups since it’s not linked with growth.

So, we started offering customized solutions based on the startup idea and charging a growth-linked fee. And voila, we’ve served and are serving 20+ startup clients as a Growth Partner in just 2 years!

Our Core Values

Growth-Driven

Everything we do is driven by one single goal - Client's Business Growth

Analytical

All of our decisions are based on data and experiments, no random guesswork

Collaborative

Our mantra is to work “with” you as a partner and not “for” you.

Proficient

We hate mediocrity and offer only perfection through tons of prior experience

  • Growth-Driven

    Everything we do is driven by one single goal - Client's Business Growth

  • Analytical

    All of our decisions are based on data and experiments, no random guesswork

  • Collaborative

    Our mantra is to work “with” you as a partner and not “for” you.

  • Proficient

    We hate mediocrity and offer only perfection through tons of prior experience

Meet Our Core Team

Raushan Kumar

Founder & CEO

Raushan Kumar is an IIT Delhi Alumnus with 12+ years of experience in Digital Marketing, Analytics and Project Management at leading startups and MNCs from USA and India. He has led teams across multiple organizations to define and drive diverse portfolio of digital marketing initiatives to achieve 5x to 10x growth in revenue and users, with annual budget ranging from $100k to $5 Mn.

He founded Holistik Digital as a first-of-its-kind startup helping startups to achieve business growth, through full-stack digital marketing services and growth hacking. He has already helped 20+ startups in the last 3 years and is on a path to help 100+ more in the next 3 years!

Salik Faraz

Key Account Manager

IIM Ahmedabad

Alok Das

Key Account Manager

IIM Trichy

Rajat Singh

Key Account Manager

IIT Bombay

Akanksha Barnwal

Director HR

KSOM Bhubaneswar